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GS1 Brings Trusted Medicine Information to Smartphones

Through collaboration with Google, users can now access trusted medicine information directly via smartphone cameras by scanning GS1 DataMatrix barcodes—marking a global breakthrough in patient safety and healthcare transparency.

Patient Safety

A Breakthrough in Patient Safety

Smartphone camera support for GS1 DataMatrix scanning represents a global shift in how medicine information is accessed. With a simple scan, users can retrieve accurate, up-to-date product details—enhancing trust and reducing risks associated with misuse or counterfeit products.

GS1 DataMatrix on the Product

The barcode contains advanced identification data.

Scan via Smartphone Camera

No additional apps required on modern devices.

Instant Access to Information

Retrieve trusted product data instantly.

Enhanced User Experience

Easy and convenient access anytime.

Benefit

Key Benefits

Improved Patient Safety
Enable users to verify medicine authenticity.
Anti-Counterfeiting
Reduce risks of counterfeit drugs.
Full Transparency
Access trusted data from official sources.
Enhanced Digital Experience
Bridge physical products with digital information.

Impact on Healthcare

Digital Transformation in Healthcare
Promote modern technologies in medicine management.
Patient Empowerment
Enable informed decision-making.
Supply Chain Optimization
Improve traceability and control.
Data-Driven Decision Making
Leverage accurate data for better healthcare outcomes.

Business Value

Build Consumer Trust

Provide verified product information.

Global Compliance

Meet international requirements.

Better User Experience

Deliver added value to end users.

Role

GS1 Qatar Role

At GS1 Qatar, we play a vital role in advancing the transition to 2D barcodes by

Defining global barcode standards
Enabling integration with modern technologies
Providing best practices and guidance
Driving innovation in digital traceability

Join the Future of Digital Healthcare

Adopt GS1 solutions and be part of the global transformation toward safer and more transparent medicine information.

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