Why You Need a GS1 GTIN?
These and other marketplaces benefit from having a GTIN to ensure data accuracy and product quality.
Meet Marketplace Requirements
With a GS1-issued GTIN, you can list your products quickly and accurately and meet marketplace requirements.
Unique Product Identity
Your GTIN is unique within the GS1 system so your product can’t be confused with similar ones.
Better Product Visibility
A GTIN provides better visibility to your products online and helps customers find your product easily.
Improved Search Visibility
Google has seen as high as 40% more impressions for products using GTIN.
Marketplaces That Require GTIN
Discover How GS1 Standards Power Retail Sectors
Physical Retail Stores
The same GTIN used online also works in physical stores.
Omnichannel
Unified shopping experience across all channels using one identifier.
Sales Analytics
Track your product performance across all sales platforms.
Get Your GTIN Today
Join millions of sellers who trust GS1 to start and expand their online business.
